Bid Now in the ECMOD Silent Auction

ECMOD’s chosen charity this year is Teenage Cancer Trust, which relies solely on donations to do its vital work. Through our fundraising this year, we're helping the organisation transform the lives of young people with cancer.

Thanks to our very kind clients, Direct Commerce magazine readers, ECMOD exhibitors and sponsors, there are lots of great items to bid for in this year’s ECMOD Direct Commerce Show Silent Auction—visit our online form to place your bids.

Prizes that have been donated so far include:

• A corporate hospitality package for an Npower football championship game from Spatial Global
• A brand/creative review by The Specialist Works, which will include either a finished press ad, a four-page insert or brochure, a storyboard for a TV ad, or a finished radio ad
• A coalition email, waiving set-up and campaign fees, from Marketing Innovation Group
• A 3mx2m stand at ECMOD 2013
• A four-page pullout in Direct Commerce magazine
• Stadium tour of Stamford Bridge, courtesy of Chelsea FC
• Social Media Support package from IndiumTraining
•  Voice branding worth £1,000 from Difference Corp

All proceeds go to the Teenage Cancer Trust, so please get involved—place your bid now!

Click your support

You’ve probably sent all your Christmas cards already, so here’s an idea for next year. A lot of companies these days send Christmas e-cards and give the money they save on postage to charity. But why not take the e-card concept a step further?

I received an email today from fashion etailer Asos that read: “Asos.com will donate 10p to the [Udayan Care] charity on behalf of every customer who shows their support by clicking here”.

If just 5 percent of Asos.com’s registered user base clicks through, the company will raise roughly £13,500. This is such a fantastic idea, and so easy for the consumer. I’d like to see more of this next year, especially from the big players. Smaller companies can get involved too, perhaps a penny for each click, or a sum for every 1000 clicks. How about it? --MT