Christmas early birds

One of our friends told us she’s already completed her Christmas shopping for 2012. We don’t know for sure, but we like to think it’s because canny email marketers are already sending their Christmas offers. Here are some of the early birds we’ve spotted nesting in our inbox:

Firebox
You never know quite what you’ll get in a Firebox email, but we can all imagine the monstrosity that is a collection of “The World’s Best Christmas Jumpers, Ever”, which also happens to be the email’s subject line. The copy reads: “The festive season is fast approaching, and we’ve got the World’s Best Christmas Jumpers, Ever. Plus, some nice new additions to the Big Face T-Shirt range, customised coasters and cufflinks and some really Cynical Tea Bags.” Firebox knows novelty—and wears it so very well.

Notonthehighstreet
We want to get all “handmade” this Christmas, but we’ll probably end up getting all our presents gift-wrapped at checkout. Still, Notonthehighstreet does a stellar job in inspiring us to try a little bit harder this year.

Donald Russell
If, like us, you’re already thinking about your Christmas Day dinner, you’ll appreciate this email from Donald Russell. Pure carnivore heaven. But the best bit is clicking through to savour Donald Russell’s full Christmas menu. Yum.--MT